The Board of 7R has appointed Katarzyna Dorocińska to the position of Head of Marketing and Communications. In the newly created role, Katarzyna will lead the department to strengthen the developer's image on the industrial and warehouse real estate market in Poland. Katarzyna's main responsibilities will include the creation and implementation of a new marketing and communication strategy for the 7R brand.
In recent years, 7R has recorded an average growth in leased space of around 35%, and the volume of space under construction had grown by 30% year-on-year by the end of 2020. The rapid development of the logistics sector and the strong demand for warehouses from tenants and investors are now our main challenges. In order to best demonstrate the competitive advantages of 7R's offer, such as implementing environmentally friendly and technologically advanced solutions as well as having high quality products, we are preparing a new strategy for our brand. The process will be led by Katarzyna, who joins the team at an important moment of 7R's development. I am very pleased that we are in a position to welcome such a great talent on board. I am convinced that her professionalism, knowledge and feel for the real estate industry combined with her aesthetic sense will guarantee further success for the 7R brand.
Tomasz Lubowiecki, Chairman of the Board at 7R
Joining 7R is an important moment in my career, which I treat as a very interesting opportunity to realize more inspiring projects. I have been watching the development of this company on the Polish warehouse market for years and I admire the path that 7R has gone down to become one of the top three players in the sector. I will use my knowledge and experience to create a marketing strategy unique in the warehouse sector, based on a high standard of communication and branding activities, with extensive use of digital channels.
Katarzyna Dorocińska, Head of Marketing and Communications at 7R